Part of the vision for Frankie Jean is to participate in exciting things happening in our city that support artists and creative women. Last week, we joined up with Bravely for a Clothing Swap and Shop Talk night, an event devoted to understanding the purchasing power we hold as consumers. We set up our Frankie Jean live lettering station and spent the evening chatting with some incredible people.
Kara Perez founded Bravely in 2017 to equip women with financial resources that will help them achieve their dreams. Bravely hosts workshops, puts together resources, and hosts fun and informative events like the one we got to participate in!
At the event, we got to hear from a panel of women who work in fashion, and all three of them use their influence in different ways to make a positive impact on the fashion industry. Nicole Seligman is a body positive blogger who writes about choosing what is right for your body rather than what is on trend. Kelly Ernst is the founder of Redenim, a denim company that helps pair women with comfortable jeans that fit them and their lifestyle. Leti Bueno works for the local handbag company Purse + Clutch, and believes in taking a stand against fast fashion. All had valuable information to pass on to a growing movement of people who want to use fashion for good.
As consumers, we have the power to support companies that are producing quality items, empowering workers, and encouraging designers. With this power, we can choose clothing items that make us feel good about how we look and about who we are supporting. And as consumers we can demand that brands do better to support people across their supply chain.
Our shopping choices also impact the environment. Buying cheap items that wear out or that we tire of quickly contributes to waste in our world, even when we donate them. Though donating clothes can make a positive impact, it can also trickle down to the landfill or can put local clothing companies out of business in impoverished communities. We have to be mindful of our clothing from production to purchase to purpose.
After the panel, the event transitioned to a clothing swap. Everyone who came to the event left with some second hand items that refreshed their wardrobes and kept clothes from the landfill. And after they picked out their pieces, they had the opportunity to head over to our lettering station to customize their new items!
At Frankie Jean, we value supporting artists, empowering consumers, and feeling good about clothing. We can’t wait for more opportunities like this one to participate in events that are making a difference in our communities!
story and photos by Kelly Coles